Joined Small World Digital Service as Marketing Manager in Oct 2014 as the First employee of the company. Built the Marketing strategy for leading startups like grocermax.com, eazydinner.com, fabence.com & intrinsiq.in. Also worked for established brands like goodearth.in, manyavar.com, joybynature.com, kamaayurveda.com, karyaah.com and many more. Currently working on establishing online presence for mufubu.com & giftsoflove.in and driving revenues.

 

Job responsibilities

 

  • Support decision management through digital analytics and business intelligence.
  • Understand audience clusters for clients, segment them by relevant attributes, and define an outreach program for each segment, with clear outcome goals
  • Create and execute various market research activities focused on both qualitative as well as quantitative aspects
  • Formulate the digital marketing strategy, architect agile tools and processes, design solutions and scalable proof of concepts for all paid marketing channels including facebook, adwords, email, native & affiliates.
  • Monitor and evaluate marketing results through performance dashboards and different reports to analyzing campaign performance in order to provide actionable recommendations and deliver continuous improvement.
  • Create engagement programs for existing customers and users.
  • Collaborate with agencies and other vendor partners, manage sponsorships
  • Work with cross functional teams (sales, support and product development) to define product pitch, differentiators etc.
  • Responsible for Hiring and Management of Team and Marketing Processes  

 

Achievements

 

  • Out of the 4 start ups in which were leading the marketing 3 got funded namely Grocermax.com, Fabence.com, eazydiner.com.
  • Were able to double the revenue of fabence & ogaan, and for Manyavar, GoodEarth & joybynature in just 3 months.
  • In GoodEarth sale we were able to generate the revenue of 1.75 crores in just 7 day.
  • Developed an amazing reporting format, which brought the whole company performance in one file and helped each department to improve. And we even sold that format to many other clients.

 

 

 

Write a comment:

*

Your email address will not be published.

Follow us: